Rolls-Royce to embark on Progress Tour of London ahead of flagship showroom relocation
Rolls-Royce Motor Cars London has been pivotal to the brand’s remarkable renaissance and provided a meaningful contribution to last year’s historic sales record – the most successful in the marque’s history.
As a consequence of this growth, the existing flagship showroom on Berkeley Square in London is no longer able to reflect the breadth of Rolls-Royce’s offering. During the last 12 months Rolls-Royce Motor Cars has been in consultation with its property advisors to seek an alternative location that can adequately and appropriately house its expansive product range in the capital city of the brand’s home market. Following an extensive search, a truly befitting new home for the marque’s flagship location has been secured and building works are scheduled to commence in the coming weeks.
To celebrate the relocation of the marque in London, Rolls-Royce Motor Cars and its valued dealer partner, H.R. Owen, will vacate the current Berkeley Square premises and embark on a ‘Progress Tour’ through the capital’s boroughs.
A two-week presence will commence on 16 April in Kensington and Chelsea, before advancing to noteworthy locations in Hammersmith and Fulham, Southwark, Wandsworth and Camden before finally arriving at its spectacular new home in Mayfair, Westminster, later this year.