Cupra Formentor Concept wins 2019 Automotive Brand Contest
Cupra’s concept car, the Formentor, first unveiled at this year’s Geneva International Motor Show, has sealed victory in the Automotive Brand Contest 2019, claiming first place in the international design competition’s Concepts category.
The high-profile award, run by the German Design Council, honours the best automotive brand and design achievements in the industry. It’s a second win in a row for Cupra, after the brand’s e-Racer, the world’s first all-electric touring car, won the same award in 2018.
The mix of combustion and electrical power means the Formentor can deliver 245PS output and also offers 50km of pure electric range.
Formentor will be produced at the Cupra plant in Martorell and launched on the market in 2020.